Adventure World

Adventure World was a casual, exploration-based Facebook game and the first title out of Zynga’s Boston office, an external studio formecd after Conduit Labs was acquired in 2010

The game combined classic Zynga elements like decorating, resource farming and avatar customization with something new for the platform at the time: expansive maps, Zelda-style puzzles and light RPG mechanics. Within weeks of launch, it hit over 40 million monthly active users.

I was primarily responsible for the game’s UI, designing icons, buttons and popups as well as contributing the logo, characters, marketing assets and the occasional background element. Objects in the game world here were primarily done by the talented Ericka Henderson.

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